How to choose a new Digital Manager? Case Studies and Career
Curiosity is a complex cognitive function isn’t it? Curiosity is also a powerful engagement tool because it triggers our brain’s desire to fill knowledge gaps. I’m perpetually learning the latest SEO news.
In 2024 I’ve been on stage at Brighton SEO, co-hosted a Digital Dinner with Majestic the SEO tool, and travelled solo across Europe, dancing at Pacha in Mallorca along the way. Yes, I’m a vinyl DJ.
Read my 2025 YouTube Clickable Titles predictions here.
Marketing messages were ingrained in my 1980’s part time job of selling IT support for 486/586 school computers. I’ve also sold double glazing as telesales. I’ve also sold print advertising in an office without a computer and just a Rolodex.
I’d love to talk to you. Never hesitate to book in a discovery chat, or use my contact form.
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Whether you’re looking for a SEO case study, customer testimonials, examples of Google ranking or help with an ERP or eCommerce project, I’m yours. Sole trader? Local business? Perfect, I’d love to meet you, I love on-site visiting.
My most popular service suitable for all website owners is an hour’s SEO consultation. Book me for a video call and I’ll upload the video recording to the SEO Lady YouTube channel as an unlisted video if you like?
From domain swapping, site redesigns, website migrations, to Change Management website woes.
With mergers and acquisitions (M&A), it’s common for a new domain to be purchased to reflect the same brand name. Migrating two domains into one new one calls for an experienced Project Manager.
Or maybe you’re a Digital Agency looking for a flexible SEO Freelancer to help with a one-off project?
What the hell do my clients say about me?
I offer a unique perspective from an internet marketer working without AI input, just old fashioned instincts based on previous hands-on experience.
I’m also a Digital Project Manager who combines different sales and marketing techniques according to the target age range and geographical location of the end user.
Whether I’m in the boardroom, on stage or on the shop floor, it’s easy for me to communicate with my audience. This is also apparent with A/B testing with SEO/UX and financial data reporting.
I’ve always got revenue potential at the forefront of every project sometimes to the point of hyper focus and an unrelenting obsession with citations and fact finding.
I’ve elevated one eCom website from a 2M t/o to 5m t/o in 4 years before I was self employed. I’m also a contributing factor leading to the sale of Funky Pigeon to WH Smith in 2008.
In both of these roles I have total autonomy and spoke with confidence to owners and non-technical stakeholders alike. I’d love the chance to discuss your next project together.
YouTube Video SEO Specialist Nina Payne
As a sole trader, you’ll only deal with me. All work is carried out by myself, your client journey is unique as every website has unique needs. Whether you have an aged YouTube channel with 1 or 2 videos, or a prolific upload history and a huge variety of professional films, I can’t wait to roll my sleeves up.
Data Detective and Storytelling
My entire approach is built on the non negotiable foundation of ‘data integrity.’ the Google-recommended data strategy, which is the high-level view of the path, like using data-driven decision-making, using the SOPs that are already in place, the available tech stack, and then you can get instincts and gut feelings from them.
The cycle of data planning, capturing, managing, analysing, and archiving is really comprehensive and is unique to every use case. It ensures that every step of the data process is intentional and secure, from making sure you’re collecting and storing data responsibly to ensuring that any sensitive information is properly handled and erased when it’s no longer needed.