SEO and HTTPS Migration

Migrating Your Website to HTTPS is Recommended for SEO This article describes how to change the URLs of existing pages on your site with minimal impact on your Google Search results. Examples of this kind of site move include: URL changes from HTTP to HTTPS Domain name changes such as example.com to example.net or merging […]

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Google Disavow for Bad Backlinks

Backlinks Do Not Rank Your Site In Google Note: ON THEIR OWN In 2018 I’m celebrating a decade of being in the SEO industry and have witnessed many large scale algorithm changes as Google evolves and changes the way websites are ranked. Primarily most changes are to exclude spammy site owners wanting to rank quickly […]

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Google Confirms Huge Algorithm Update

Google Confirms Broad Core Algorithm Update: The Facts & Advice Google’s Danny Sullivan confirmed today via a tweet that a new Google broad core algorithm update has rolled out. The WebmasterWorld forum has been filled with discussion about the changes. Original SEJ article here. Let’s explore what Google changed, will it last and what you […]

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46 Indications Of How Google Ranks A Website

SEO Freelancer UK Consultant Shares Google Tips 1. Domain Age and Rate of Linking Google does have a patent called Document scoring based on document inception date, in which they tell us that they will often use the date that they first crawl a site or the first time they see a document referenced in […]

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Google Search Console New Features 2018

New URL inspection tool & more in Search Console A few months ago, we introduced the new Search Console. Here are some updates on how it’s progressing. Welcome “URL inspection” tool One of our most common user requests in Search Console is for more details on how Google Search sees a specific URL. We listened, […]

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Why You Need Text On Your Homepage – Proof

Essential SEO Requirement – Content On Your Website You must have text on your homepage to rank in Google. As high as possible, not hidden away at the bottom as an afterthought – Google reads every webpage from the top to bottom, and towards the top is the most important. I’m writing this blog post […]

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Freelance SEO Nina Payne May 2018 Bank Holidays

Bank Holidays Closure It’s my birthday! Time for a few days off. The office will close at 12 noon on Friday 27th April, reopening Tuesday May 8th. Freelance SEO Presentation Weston-super-Mare May 30th I’m on stage at Weston-super-Mare’s Grand Pier Corporate Open Day introducing SEO and Social Media Marketing to local businesses. The event is […]

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Recruitment Agency SEO Accountant Finance UK Freelancer

Recruitment and Accountant SEO Expert UK Freelancer I’m part qualifed AAT and have got 3 (long) years under my belt working in Finance Recruitment, both temp and perm in the South West UK areas. Since I moved out of recruitment to be a self employed SEO I’ve since then SEO’d Change Recruitment Services (An ex […]

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2018 SEO Starter Guide by Google

Freelance SEO UK Tips – How to do basic DIY SEO in 2018 Who is this guide for? If you own, manage, monetize, or promote online content via Google Search, this guide is meant for you. You might be the owner of a growing and thriving business, the webmaster of a dozen sites, the SEO […]

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How to Run an SEO Audit for your E-commerce Site

Organic search traffic is the most value type of traffic you can bring onto your website. However, sadly, when running an online business you can’t just build a website and expect people to find you. There are billions of websites on the internet, so you need to always evaluate and improve your website to attract […]

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SEO Results Directly Correlate With Investment

Investment in SEO Over 3 Months – Why £50 Cheap SEO Is A Waste Often on People Per Hour I will see jobs with the budget set of £50/£100 a month for Google page 1 SEO. I’m writing this blog post to outline why this is not achievable as this is a very common scenario […]

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Freelance SEO UK Nina Payne SEO Lady

Freelance SEO UK – Telephone Consultations and Training for DIY SEO Celebrating 10 years of trading in 2018 If you are looking for DIY SEO training and you are a small business or SME you’ve found the right person. I’m also experienced with UK National eCommerce website SEO, Ireland, Scotland and even Europe and USA. […]

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Client Showcase 2014 – 2018 – Crawfordsprc

Client Showcase – Crawfordsprc Cleaning Company 2014-2018 in 2014 I witnessed first hand the exemplary results their machinery and technique prove. When I first saw the Crawfords van pull up outside my house I ran up to say hello as Andy was unlocking the back doors – I was shocked! There are HUGE reels of pipes […]

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30 Day SEO Booster for UK Websites

Bespoke SEO Booster – Results in 30 Days It’s not just a matter of paying me £400 for a month’s worth of dedicated SEO work – you will need to contribute too. Some clients just say “Get on with it” and other clients want to learn what I do along the way, which one are […]

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Race Night Downloads Case Study Website Redesign

How To Retain SEO Rankings With A New Website Design One of my clients www.racenightservices.co.uk had always been a strong contender in Google over the years for numerous page 1 keywords relating to race night DVDs and more importantly Race Night Downloads. It was a critical business decision since April 2015’s ‘Mobilegeddon’ update by Google – […]

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Hillmans Accountants Celebrate 12 Years in Weston super Mare

12 Year Anniversary for Local Accountants – Client Spotlight We’re Celebrating Our 12-Year Anniversary! It’s hard to believe that Hillmans Ltd is 12 years old today! We’ve been humbled by the support of our amazing clients and friends who’ve helped us out so much along the way. We look forward to many more years of […]

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Basic Keyword Research

How To Choose The Right Search Phrases For Google Often when people learn that they need SEO for their website they have no idea what to target in Google. In my experience this takes 30 minutes minimum to discuss over the phone and can take up to 45 minutes – based on my experience with […]

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SEO Rome – English Speaking Google Certified

SEO Lady – Rome SEO Services English Speaking 2017 – I came to visit Rome on Honeymoon and thought what a great place it would be to relocate from England to Rome as an ex-pat and still work as an SEO. We stayed at Trastevere behind the Tiber river. Currently I an a Level 5 […]

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Free Google Website Builder 2017

Google+ Business Free Website Google will automatically use the information and photos from your Google My Business listing to create a site that you can customise with themes, photos and text. Your free site will automatically update whenever you change your business information or post new photos. Your website will also be optimised for display […]

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SEO Presentation at The Hive Weston-super-Mare 2017

Business Club Meeting SEO Presentation August 2017 I’ve got 9 years website marketing experience and delivering in house SEO training courses. I also work as a freelancer whereby people can hire me by the hour to solve a Google Analytics problem, or simply to discuss why they are not ranking in search engines. Before I […]

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Moving Your WordPress Website to HTTPS SSL

5 Steps To Migrating A WordPress Website to HTTPS This post comes courtesy of my host 34SP in Manchester. If you own a UK website then it’s best for SEO that you host within the UK. I’ve been a customer since 2009 and can vouch for their excellent customer services and problem solving capabilities. Written […]

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DIY SEO Presentation – Federation of Small Businesses

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DIY SEO Presentation – Federation of Small Businesses This is a blog post about the presentation at the Oak Tree Event Venue (next to the Speedway track) in Somerset which was organised by the Federation of Small Businesses. To begin – 3 Questions Who has heard of SEO? Who has heard of the phrase content […]

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How To Hire an SEO You Can Trust

Hiring SEO help can make or break your company. A good SEO will get you on the path to making money online, but a bad SEO could cripple any existing search traffic you get. It’s important to choose carefully, and that’s what I want to show you how to do today. If you’re thinking about […]

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2017 Semantic Google Search – On Page SEO

Is Google Giving Up Keywords? But is Google really giving up on keywords, and should SEOs do the same? What exactly does “optimizing for relevance” mean, how do you do it, and can you rely on it alone? How, after all, does semantic search work, and where do you get started? This article is an […]

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Google to Block Ads in Chrome

Chrome Browser to Introduce Ad Blocking in 2017 Alphabet Inc.’s Google is planning to introduce an ad-blocking feature in the mobile and desktop versions of its popular Chrome web browser, according to people familiar with the company’s plans. Free Ad Blocking Service To Dissuade Paid For Alternatives By switching on its own ad-filter, Google is […]

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Google Search Console Update for Hacked Websites

Safe Browsing and Search Console Features If you’re interested in the tools Google provides for webmasters and developers dealing with hacked sites, this video provides a great overview. For more than nine years, Safe Browsing has helped webmasters via Search Console with information about how to fix security issues with their sites. This includes relevant […]

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Google Chrome and HTTPS January 2017 Important Update

Avoid Google Chrome Browser Warnings with https Do you have an ecommerce website that takes payments? Chrome will soon mark non-secure pages containing password and credit card input fields as Not Secure in the URL bar. Don’t take payment cards on your site? At present you are fine, but the SEO world is leaning towards […]

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Can You Explain Your SEO Methods in 2018?

How Much and How Long Will It Take Me To Get To Google Page 1 These are the 2 most common questions that I get asked several times a week so I decided to write this blog post to give you the same answer I tell everyone. Read my 30 Day SEO Booster schedule here. […]

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Ahrefs Advice on Choosing The Right Keywords 2017

How To Choose The Right Keywords for Organic Google Ranking Many keyword tools (Ahrefs included) are trying to solve it for you by showing some sort of “keyword difficulty” or “keyword competitiveness” metric – but can you rely on their judgement? Well, the goal of the article that goes below is to give you a […]

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Can I Get Google Sitelinks For My Website?

  Sitelinks are a powerful way to dominate the SERPs (search engine results pages), increase trust and direct targeted traffic to your site’s internal pages. But what if you don’t have sitelinks? How do you get them? In this article, I’ll explain step-by-step how to get Google sitelinks for your site. Understanding Sitelinks Before explaining […]

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2017 WordPress Blogging Tips for SEO

Somerset SEO Services and Google WordPress Blogging Here’s how I help companies in Somerset with SEO when they own a WordPress website. I take written content and tweak for search engines. There’s no one better to write about your business than yourself. When I rewrite your content this is what keeps kicking your keywords and […]

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Trump Spam Google Analytics Block Secret.ɢoogle.com

How To Block Trump Spam in Google Analytics Annoying isn’t it? This new bot from Russia is dirtying Google Analytics with fake hits so your reporting makes you think you are seeing lots of visits to your website but they are fake. The Trump spam is also targeting legit websites like thenextweb.com, abc.xyz, and techcrunch.com […]

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Social Media – Pick and Mix Services

Content Marketing, SEO and Social Media Before work starts a target phrase / selection of keywords will be agreed. The phrase can be anything from 2 words to 4/5 words. We both check current Google rankings and add to a spreadsheet, then after the agreed tasks have been implemented we can demonstrate the success. Pick […]

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Google Frowns on Pop Ups – Bad SEO

Pop Ups Are Hated By Visitors and Google Alike As of January 10th, 2017 Google is to penalise websites that feature intrusive pop-up adverts by It is updating the algorithms used to rank keywords in SERPs so that offending pages are more likely to be dropped down the Search Engine Results pages. I Leave Every […]

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Google Maps Business 2016 New Insights

Get Better Insights With Google My Business Search engines have become the most popular way for people to find info about local businesses1 – and millions of business owners rely on Google My Business to reach new customers on Google Search and Maps. In fact, the average well-maintained Google My Business listing gets five times […]

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Useful Keyboard Shortcuts for SEO

SEO Keyboard Shortcuts to increase your productivity The top 3 I use daily and consistantly are to highlight a portion of text and then CTRL+C to copy, CTRL+V to paste that copied text, or CTRL+X to delete the selected text. How to view a website as it’s mobile version in Firefox When you are using […]

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Linkbuilding for SEO April 2016

Linkbuilding – How Soon Will It Help SEO? The truth is, a new link doesn’t affect rankings immediately. That makes it hard to tie an individual link to SERP rankings increases, since there will usually be several other links and on-page changes made to a target page between the time when you get that first […]

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Google’s Algorithmn Is Ever Changing

Google’s Algorithmn Changes Daily Google’s Algorithmn is constantly evolving, and here’s a neat little ‘Google Weather Forecast’ from our friends over at MOZ. Weather provided by MozCast The hotter and stormier the weather, the more Google’s rankings changed. Now Your First Wave of SEO is Complete – What’s Next? Clients who invest in a 30-day […]

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Weston super Mare SEO

SEO Weston super Mare Somerset As a freelancer the majority of my clients are UK nationwide and I rarely get the pleasure of meeting them face to face. I’m always excited to meet local clients in Weston-super-Mare and the surrounding areas from Bristol to Taunton, and I have a network of businesses that I understand […]

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Incognito Google Keyword Tips

In this post we will look at 5 free SEO tools from Google 1) Adwords Keyword Planner The most obvious place to start your keyword research is with Google’s very own keyword research tool. To use the Keyword Planner you will need to create an Adwords account, but don’t worry, that’s free! How do you […]

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Free SEO Website Audit 2017

Fancy a free SEO audit for your website? I’m offering a free website audit* for websites which is not an automated report, it’s a manual handwritten bespoke document detailing areas for improvement for SEO and also conversion tips – sometimes it’s not about increasing traffic volumes, more a case of converting the traffic that’s already […]

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Reasons Why WordPress is Perfect for SEO

SEO For WordPress Websites If you run a small or local business, there is a good chance that your site is built in WordPress. In fact, statistics from BuiltWith.com would indicate that WordPress powers about 50 percent of the entire internet. The exact numbers vary, with other statistics showing WordPress powering 22 percent of new active […]

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6 Design Errors That Will Damage Your SEO

Good Website Design for SEO and Google Algorithm So your website’s design is the most crucial aspect to help you close more sales. A research study titled Trust and Mistrust of Online Health Sites found that 94% of user comments are directly related to website design elements like website intros, layouts, etc. Hence there’s no […]

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Predicted 2016 SEO Changes

What’s Going To Be The Best SEO Trend of 2016 There are several SEO trends that continue to gather more and more steam, and they will probably shape 2016 in one way or another. 1. User engagement is SEO 2.0. This has two aspects to it: User engagement signals are becoming more and more important […]

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Happy New Year

2016 SEO Bookings Now Being Taken Hire me – Just £20 for a 30 minute telephone consultation Buy It Now SEO Services 30 mins Consultancy £20.00 GBP2 hours Audit & Consultancy £60.00 GBP3 Hours Audit, Consultancy & Marketing Plan £90.00 GBPDay Rate On Site £250.00 GBPSupercharge SEO 30 Days £450.00 GBPMonthly SEO – Google Local […]

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Top 15 predicted marketing trends of 2016

Hot Marketing Trends for 2016 The guys at Cloudpeeps created this very interesting article Marketing is one of the most fascinating fields of work because it’s all about collectively testing and iterating on new strategies and tactics until we find what works. Eventually, each tactic that works comes to a plateau, so we then iterate, […]

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2015 Google’s Search Quality Rater’s Guidelines

For many SEOs, a glimpse at the Google’s Search Quality Rater’s Guidelines is akin to looking into Google’s ranking algorithm. While they don’t give the secret sauce to rank number one on Google, they do offer some incredible insight into what Google views as quality – and not-so-quality – and the types of pages they […]

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SEO Statistics Every Marketer Should Know About in 2015

SEO Statistics Every Marketer Should Know About in 2015 by Matthew Capala on November 6, 2015 Search Engine Optimization (SEO) is an ever-changing industry. What’s hot and relevant one month might not be the next. Business owners and marketers need to stay current on trends in SEO if they want to be at the top of their game. One of […]

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Video Sharing for SEO and Social Media

Video Sharing for SEO and Social Media Before you action any of the suggestions below I strongly recommend you read my blog post on SEO optimised title and descriptions for Video SEO. Here are some suggestions to create and distribute video content. There are video platforms, social networks focusing on video, and video apps for […]

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4 Challenging Trends in Google Analytics Reporting

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Content may be king, but with HTTPS migrations, the prevalence of mobile, the increasing importance of site speed, and countless other recent developments, the world of technical SEO has been seeing more than its fair share of shakeups recently. And while marketers are being pressured more than ever to report on ROI and use data […]

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